The tracking and tracing of shipments is the new-age advancement of technology that helps in building a trustworthy commitment between businesses and their customers. This brings with it greater visibility and better relationships with customers. Infusing real-time tracking and tracing into your e-commerce business can bring about exclusivity in the handling of the logistics business.

Tracking and tracing shipments can bring in a lot of merits, not just for the customer but also for the seller.

Here are the reasons why you should implement real-time tracking and tracing in your logistics business:

Lower Costs

The main advantage of enforcing a shipment tracking system is that it can help you lower the costs that are normally incurred while transporting the goods. The shipment tracking system helps you find the routes through which a package is being transported and can help in deciding whether it is right for the company or if there is a better route that promises a lower cut down on transportation costs. It can provide the customers and the business with good insights regarding the status package. Shipment packages can be delivered to the sellers with the exact location of the package. Real-time tracking also reduces the expenses which arise from wrong delivery location, reshipment, re-warehousing etc. It also helps in better handling of consumer grievances as the exact situation is known to the seller.

Improves Customer Experience

Excellent shipment tracking directly results in better customer experience and satisfaction. Customers have the constant urge to keep checking on the status of their package, even after viewing just minutes on placing an order. A good tracking system can help in retaining the loyalty of customers. Just like, if the packages were coming from a place outside the domestic limits, they can track the various standpoints like the customs clearance, estimated delivery date, etc. This will enhance the trustworthiness of the supplier in the minds of the customers.

Automated updates into your inbox

A dedicated shipment tracking system can help the customers and the sellers to be in a constant loop with respect to their packages. A customer needn’t always look at the website to track their package. Instead, prompt responses come to their inboxes regarding the different phases of package transhipment.

Read More: How to Achieve Real-Time Visibility in Supply Chain Industry?

On-Time Deliveries

The receipt of packages at the right time can help in bringing in happy customers. Even with everything right, like the right package and without damages will not suffice if the package is delayed. When used effectively, it can help in shipment tracking and delivering the parcels at the right time without the need to solve the grievances of the customers. Shipment tracking brings transparency to the system, which initiates better communication between different parties involved in supply chain management. The shipment is tracked by the software round the clock and gives timely updates on the same.

Better insights through analytic dashboard

Shipment tracking software can provide you with a performance analytic dashboard, which can help you understand the various processes and can also help you make cost-effective decisions. The software helps in understanding the data from various stages of the shipment and helps in consolidating valid information from it. Over a period of time, this accumulated data can bring about certain judgments that help the seller assess the downfalls of the process and correct them, ultimately providing exemplary performance. All of this is available without the need for hectic processes, with just a click.

Higher efficiency

With the adaptation of logistics software into the business, the seller can bring in a well-structured process into their business. The structure can be formed from the initial placement of the order, warehousing, packing, inventory management and shipment or transportation of the package. This along with tracking of shipments can bring uniformity into the working of the company. A shipment tracking system brings in regular updates to the customers. This will ensure better productivity from the employees as there are scheduled timings as the estimated delivery date has already been communicated to the customer. In case of any discrepancies, the seller will have clarity on whom to contact, which results in prompt clarification of complaints.

Vehicle Parameters

An elaborate tracking system also gives the customers a real-time view of the route the delivery agent is following, the estimated time for delivery, etc. It will have a direct impact on the customer and the chances of retention and further orders are a possibility.

Reduce Insurance costs

It helps in bringing down the insurance premium as there are fewer chances of mishaps.

Initiation of Delivery Proofs

The digitalisation of the raising invoice helps in ensuring that the rightful customer is handed the package. It will avoid any kind of escalation of issues as the customer is contacted through the provided contact number and conveyed the estimated delivery time, which will help them either to be there or set up necessary arrangements for the same.

Better communication

An effective channel for communication is set up by adopting shipment tracking software into the company. Sellers are able to keep track of the various stages of shipment and at times when there is a block or stagnancy, they can directly pinpoint the area where it is happening and give accurate instructions for solving the problem. Better communication avoids confusion and helps in a regulated delivery process.

Read More: How to Choose the Best Freight Collaboration Platform for your Business?

Conclusion

Infusing tracking and shipment into your logistics business process is a rather easy job, but you will be astonished by the results and discipline it can bring into the structure of your business. Adapt to the freight forwarding software and serve the customers effectively.